Live database

GEO for Marketing Agencies

How AI engines choose and recommend marketing agencies today.

We run real buyer prompts against ChatGPT, Gemini, Perplexity with web search on, and record which marketing agencies they name and which sources they cite. This page is one live view into that dataset - it updates as new probes land.

Run your free AI visibility scanHow we collect this data
Updated Jul 18, 202615 prompts analyzed25 citations73 brands detected
Top cited domain
elpais.com
4 citations · 16% of all
Most active engine
ChatGPT
72% of citations
Top source type
Other
80% of citations
Data as of
July 18, 2026
trends unlock after two cycles
1

What buyers ask AI

Real questions people put to AI assistants about marketing agencies.

Best digital marketing agencySEO agency for small businessSocial media agency for ecommercePPC agency reviewsBest branding agency for startupsAffordable marketing agencyB2B content marketing agencyLLM SEO agencyBest email marketing agencyMarketing agency for law firms
2

What AI actually recommends

Probed from a Spain context · July 18, 2026

Live answers per engine - exactly what each one named, in order.

PromptChatGPTGeminiPerplexity
Best digital marketing agency
  1. MD Marketing
  2. Roman Digital
  3. Grupo R Comunicación
  1. SEOCOM
  2. Relevant Traffic
  3. Good Rebels
  1. Dalma Media
  2. Comodoro Marketing
  3. Impulsa3
Best SEO agency for small business
  1. iSocialWeb
  2. Webpositer
  3. Dobuss
  1. Adrenalina Digital
  2. Increnta
  3. SEOCOM
  1. iSocialWeb
  2. MarketZilla
  3. Peter Lead
Best social media marketing agency
  1. AWISEE
  2. ReMotive Media
  3. Estudio34
  1. Elogia
  2. Tinkle
  3. Relevant Traffic
  1. Socially Power
  2. The Social Media Factory
  3. Mktg360
Best PPC agency
  1. Mediacharge
  2. Keepers Digital
  3. La Teva Web
  1. Elogia
  2. Labelium
  3. Good Rebels
  1. Digitalify
  2. Advergo
  3. Growth99 Spain
Best branding agency for startups
  1. The Branx
  2. Agencia Jaimito
  3. Small*
  1. Saffron Brand Consultants
  2. Summa
  3. Erretres
  1. Morpheon Studio
  2. Barcelona
  3. Clutch
3

AI ranking factors

Where these engines actually look before naming anyone - citation share by source type.

Other80% · 20
Wikipedia16% · 4
Directories4% · 1

Shares come from the sources engines actually grounded on in our agency probes. Unknown domains land in “other” and are reviewed monthly.

4

Engine comparison

How differently each engine sources its answers - share of that engine's citations per source type.

SourceChatGPTPerplexity
Wikipedia★★★★★★★★★★
Directories★★★★★★★★★★

Stars are banded from real citation shares in this vertical - hover any cell for the exact number.

5

How marketing agencies win AI visibility

What the data above means in practice - and the playbook that follows from it.

Agencies live a double life in AI search: your agency needs to be recommended, and increasingly your clients expect you to get them recommended. Both games run through the same mechanics, which makes this vertical unusually self-referential - an agency that can’t surface itself in “best SEO agency” answers has a credibility problem selling GEO services. The buyer data already shows the shift: “LLM SEO agency” and “AI SEO services” queries are climbing, and the agencies capturing them are the ones treating AI answers as a first-class channel rather than a curiosity.

The citation backbone of this vertical is the B2B directory layer: Clutch, UpCity, DesignRush and Agency Spotter. These platforms structure exactly what engines need - services, industries, budgets, verified client reviews - and their “top agencies” pages are quoted nearly verbatim in AI shortlists. Unlike consumer directories, position within them is heavily review-driven: an agency with 40 detailed, project-specific Clutch reviews consistently beats a bigger shop with 6 generic ones. This is the cheapest structural win available, and most agencies still under-invest in it.

01

Max out the B2B directory layer

Clutch, UpCity, DesignRush, Agency Spotter: complete profiles, right categories, and a steady drumbeat of detailed client reviews. This layer feeds AI shortlists directly.

02

Publish case studies with numbers

Named client, concrete before/after, timeframe. Engines skip “trusted by leading brands” and quote measurable outcomes.

03

Build niche service pages

One page per industry × service intersection you actually serve (“SEO for dental clinics”). These match the exact prompt shapes buyers use.

04

Make your practitioners public

Founders and leads who publish teardowns, speak on podcasts and get quoted in trade press become citable entities your agency inherits.

05

Practice what you sell

Track your own agency’s AI visibility and show the receipts - it’s both your channel and your best sales asset for GEO services.

06

Monitor client-poaching prompts

Watch “best [your niche] agency” monthly. When a competitor enters the answer, find which new source earned it and respond in kind.

Sell GEO with your own ranking
The strongest pitch for AI-visibility services is appearing in the AI answer yourself. Fix your own presence first; screenshot the before/after and make it the case study.
Reviews with project detail win
Coach clients to mention service, industry and outcome in Clutch/Google reviews - engines quote specific phrases, and detail is what makes a review citable rather than countable.
Get into “top agencies” listicles
Third-party “top X agencies 2026” posts are prime grounding material. Pitch the authors with niche proof; being #7 on five lists beats #1 on your own blog.
Bind your entity together
Same agency name, same positioning sentence, same niches across site, LinkedIn, directories and podcast bios - entity consistency is what lets engines merge your signals instead of splitting them.
6

FAQ

Answers to common questions about this report.

What is GEO for marketing agencies?
Generative Engine Optimization for agencies: making sure that when a buyer asks ChatGPT, Gemini or Perplexity for “the best [niche] agency”, your shop is named - and building the same capability as a billable service for clients.
What is an LLM SEO agency?
An agency that optimizes brands for AI-generated answers (LLM SEO, GEO and AEO are near-synonyms). Searches for the term are growing fast, and offering it credibly starts with being able to demonstrate your own AI visibility.
Which sources do AI engines cite for agencies?
In our probes, B2B directories (Clutch, UpCity, DesignRush), “top agencies” listicles and trade press dominate the citation mix - see the live source breakdown above for the current split.
How is this data collected?
We run real buyer prompts against ChatGPT, Gemini and Perplexity with web search enabled, on a rolling schedule, and record which agencies each engine names and which sources it cites - no editorial reordering.
How can my agency get started?
Run a free AI visibility scan with your agency’s name or website. You’ll see where you appear across engines, which sources cite you, and what to fix first - then run the same scan for a client as your GEO pitch.

See where your agency appears across all AI engines.

The data above is the industry view. Run a free scan to get the same report for your agency: where you show up, who outranks you, and what to fix first.

Run my free scanHow to track your brand in AI
Zene dashboard: a brand's AI visibility score, the next automatic scan, and per-engine cards for ChatGPT, Claude, Gemini and Perplexity